Our friends at Certified EO have launched a new tool to help consumers support employee-owned businesses. Shop EO is a search engine for employee-owned businesses that sell directly to consumers. So far, you can search by keyword, state, and industry category. The industry categories available to search include:
Shop EO is the first tool of its kind marketed to the general public. In a press release announcing the new search engine, Certified EO cofounder and CEO Thomas Dudley stated, “Employee-owned businesses empower workers and build community wealth . . . As our country begins to re-open, the choices that consumers make today will decide what our economy looks like in the future.”
It is unclear at this time what the plans are for its expansion into other industries or business-to-business markets. You can learn more (and start shopping at your favorite employee-owned retailers) here.