Corey Rosen
Using Skill Assessments to Improve Ownership Culture
At an NCEO Innovative Communication Coalition network meeting on July 18, communication team leaders from a number of NCEO member companies discussed how they use skill assessments. Lori Atone of TVF said they use the CliftonStrengths assessment (formerly StrengthsFinder) to increase self-awareness and understand their fellow employee-owners better. They create a grid that lists the top 10 strengths of each employee by name. The idea is to focus only on the positives, to help identify potential talents, and to make it easier to assemble well-balanced teams. They feel helping employee-owners contribute in a way that’s aligned with their natural strengths amplifies the employee ownership mindset and will increase engagement in a fun and meaningful way. Managers can use the results to help get people engaged in ways that “feel right to them” and find new paths for participation. Employees have responded to the idea very favorably.